Heineken Asia gamble pays off as Tiger Beer flourishes
Netherlands-based brewer Heineken, controlled by the eponymous family, has reported its fastest earnings growth in seven years.
The 153-year-old family business said growth was driven by a 13% increase in revenue in Asia where larger sales have grown at a double-digit rate for two years.
Heineken gambled on the Asian market in 2012 when it purchased Asia Pacific Breweries, the producer of Tiger Beer, which has grown at a double-digit pace since 2015.