Scientists often lament the media’s coverage of their world.
Cancer research, climate change and weather projections are reported on almost daily by the media. Much of it is responsible coverage, informing the public objectively with attention to detail. Nevertheless, a sizeable amount isn’t. Instead, the coverage relies on attention-grabbing headlines, and scant concern for facts and detail. Headlines like “breakthrough in breast cancer drug” and “the UK is forecasted to have the coldest winter on record” are not unusual.