Bill Ford inherited the mantle created by his great-grandfather Henry. His ability to protect and promote this precious legacy has been tested to the enth degree. He tells Scott McCulloch how he salvaged an ailing firm and why he values the workforce
Bill Ford doesn't see the carmaker that bears his surname as a family business but as a public company that retains the best attributes of a family business. As CEO of the world's second biggest carmaker, Ford says he's working for his children, his grandchildren, and the children of his employees.