Scott McCulloch is editor of Families in
Business magazine.
Foreign direct investors have a welter of industrialised countries to choose from but many markets stand in stark economic contrast with each other. Scandinavian countries are no exception
Investing in Scandinavia virtually means investing in Sweden. The Swedish government, the press and local businesses treat foreign investors as they do Swedish investors. The media is quick to point out foreign ownership, however, when layoffs or plant shutdowns are announced.